Reimagine the Way Forward

At a time when the stakes are high, regulations keep changing, and you need to do more with less, the National Restaurant Association Show is here for you. Find new ways to build your next normal with with 2,000+ leading companies, education focused on hot topics, and endless opportunities to build quality supplier relationships. Reunite in Chicago, May 22-25.

Be part of it

Who Will You Meet?

The Show floor is where you’ll find products across 900 categories from top companies, curated into specialty pavilions making it easier to find what you’re looking for — whether that’s exotic ingredients to elevate your menu and bar program, off-premise packaging, or contactless technologies to keep your staff and guests safe.

Check out the full supplier list to preview who you’ll meet at the Show.

Even though we have the digital age, you still need to talk to people, you still need to show and tell.- Steve Maahs, President, Alto-Shaam, Inc.

The Show is a great event to learn about the industry, build a partnership ecosystem, and capitalize on key opportunities. - Sterling Douglass, Co-Founder & CEO, Chowly

What Will You Learn?

Be inspired by the best new ideas in the foodservice industry with 70+ education sessions in 6 unique tracks— plus, don’t miss your chance to see celebrated chefs and mixologists demonstrate their signature techniques in person.

Education Tracks
  • Culinary Insights
  • Operations Solutions
  • The New Consumer
  • Technology & Innovation
  • Trends in Adult Beverage
  • Workforce Development

What will you experience?

Deepen your understanding of what has happened, is happening, and can happen with our featured presentations — Signature ’21, SuperSession, and Technomic 500.


Register now to receive our best rate — and remember that if your plans change, we grant full refunds before May 3, 2021.

Register Now

Registration Information & Fees Rate Deadline Non-Member Member (within allotment)
Early Bird 1/15/21 $75 Complimentary
Advance Rate 4/5/21 $95 Complimentary
Regular Rate 5/25/21 $139 Complimentary
Member Over Allotment Rate 5/25/21 - Current Show Rate
Non-Exhibiting Supplier Advance Rate 4/5/21 $375 $375
Non-Exhibiting Supplier Regular Rate 5/25/21 $475 $475

Be Part of It

Reunite with your community and reimagine the restaurant experience as we know it. This is where the new era of foodservice begins.

Join Us